New Line Cinema/Tag World Contest

CASE HISTORY AND SAMPLE CLIPS

Snakes and Planes and TagWorld, Oh My!

We teamed our client TagWorld, a social networking company, with New Line Cinema to promote Samuel L. Jackson’s new movie “Snakes on a Plane” by creating several contests for TagWorld members. We slithered online to spread the word and hissed the news to all the entertainment industry outlets.

The result? Hits in USA Today, Variety, Hollywood Reporter, MTV Online, Billboard and a segment on The Jon Stewart Show, to name a few